What makes a building an icon? It’s more than just a physical structure. Looking backward in time, how does it reflect the history of the neighborhood, and the people who have lived and worked there? How does it transmit the values of the culture and the community? Looking forward, how does it define the evolving cityscape, entice the next generation of city dweller, and convey a respect for what is both old and new? Does it excite people to want to move, to live, to shop, to work, to buy and to rent there? All iconic buildings have stories to tell. Some are known and some have yet to unfold.
110stories helps you to tell the story of your building in brand new ways that complement and extend existing forms of marketing. A major real estate development project can take 5, 10 or even 20 years to evolve, from the initial planning stages to completion and occupation. In most cases, there will be nothing onsite to actually see for several years after the groundbreaking. So how do we meaningfully show and tell these stories — to people standing directly in front of the site or on the other side of the world? We mobilize your existing digital assets (3D models, 360° degree photos, videos, blueprints, floor plans, renderings, etc.) and create a fully branded, immersive marketing and sales tool, consisting of a series of connected visualizations and experiences. We work with the highest caliber software developers, videographers, drone operators, content creators and digital marketing experts to assemble the best team for your project.
By delivering a solution in the form of an iPhone, Android or iPad app, 110stories enables anyone with a mobile device to take the experience with them everywhere they go, and to easily share their experience with the world. Virtual and augmented reality, drone photography and the latest VR headsets make it possible to “see” something—whether it’s across the globe, or still just a concept on the drawing board. As the project moves from phase to phase, the app can be updated, allowing the experience to evolve in harmony with the development.
110stories connects the future and the past by using the most innovative digital tools available today.